American University of Central Asia - AUCA - University Directory

Olga Tarabashkina, PhD Candidate

Associate Professor

Sociology Department

Division of Social Sciences

 

Email: [javascript protected email address]

Phone: +996 (312) 915000 ext. 447

 
  • Graduate Thinking, Writing and Learning

  • Writing and Research Colloquium

  • Quantitative Research Methods

2018 – 2021                   

Candidate Doctor of Philosophy, School of Business and Marketing, University of Adelaide, Australia

2006 – 2007

Master of Arts in Social Policy Analysis, Catholic University Leuven, Belgium

2002 – 2006   

Bachelor of Arts in Mass Communication and minor in Sociology, American University of Central Asia (AUCA), Bishkek, Kyrgyz Republic 

Olga Tarabashkina is a Lecturer at American University in Central Asia (Kyrgyzstan), where she teaches sociology and research methods subjects to undergraduate and graduate students. Her research interests lie in applied social psychology, particularly in sustainable behaviour and persuasive communication. Her current work focuses on social norms, message framing and the importance of social norms in fostering sustainable behaviour.

March 2021              Data Visualisation in R, University of Adelaide, South Australia

Feb – Apr 2021        Participant of Engaged Learning Institute, OSUN network

Feb 2021                  Doctoral Colloquium at University of Adelaide Business School

Jan – May 2021       Taking a CEU-based course Travelling Concepts in Gender Theory (CEU University)

Jan 2020                  Designing Your Research Project, University of Adelaide Business School

Sep 2019                 Doctoral Colloquium at University of Adelaide Business School

Mar 2019                 EndNote training, University of Adelaide, South Australia

Feb 2019                 Data Management Training, MOOC, University of Adelaide, South Australia

Nov 2019                 NVivo Basics, University of Adelaide, South Australia

Nov 2019                Hazard Management, University of Adelaide, South Australia

Nov 2019                Turbocharge your Writing,  University of Adelaide, South Australia

Oct 2018                 Integrity and Authorship for Research Students, University of Adelaide, South Australia

2017                        Certificate in Data Journalism, UNDP Summer Institute for Data Journalism, Bishkek, KR        

2009                        Market Research Society Member Qualification, London, the UK

• Emerald Literari Award, Emerald Publishing, 2019, Australia
• Matthew Nimetz Award for publications in Scopus (2 publications), 2018, AUCA
• An Honoured Member of the Kyrgyzstani Congress of Women (2016)
• President’s List for outstanding academic performance (2005-2006), AUCA
• Awarded Presidential Scholarship for outstanding academic performance (2005-2006), AUCA

  • Statistics
  • Sustainability 
  • Consumer Behaviour
  • Program Evaluation
  • Quantitative and Qualitative Analysis

Peer-reviewed publications


• Tarabashkina, L., Quester P. and Tarabashkina, O. Soutar G. (2020) "Does corporate social responsibility improve brands’ responsible and active personality dimensions? An experimental investigation" Journal of Product & Brand Management, DOI 10.1108/JPBM-01-2020-2720.

• Tarabashkina, L., Quester P. and Tarabashkina, O. (2020) “Using Numbers in CSR Communication and Their Effects on Motive Attributions” Journal of Consumer Marketing, 37(7), pp. 855–868. DOI 10.1108/EJM-11-2018-0772

• Tarabashkina, L., Quester P. and Tarabashkina, O. (2020) ”How much firms “give” to CSR vs how much they “gain” from it: Inequity perceptions and their implications for CSR authenticity”, 54 (8), pp.1987-2012 https://www.emerald.com/insight/content/doi/10.1108/EJM-11-2018-0772/full/html.


• Tarabashkina, O., and Valeeva, A. (2019) “Why the insufficient nutrition of children continues to be the norm in Kyrgyzstan? A qualitative study of mothers’ attitudes, norms, beliefs and practices”, Monitoring of Public Opinion: Economic and Social Changes, 2, pp. 115—140, DOI 10.14515/monitoring.2019.2.06.

• Tarabashkina, L., Quester P. and Tarabashkina, O., and Proksch, M. (2018) “When persuasive intent and product’s healthiness make a difference for young consumers”, Young Consumers, 19 (1), pp.38-54, DOI 10.1108/YC-08-2017-00729

• Tarabashkina, L., Quester P. and Tarabashkina, O. (2018) “Perceived informative intention in advertising and its attenuating effect on persuasion attribution among children”, Psychology & Marketing, 35 (10), pp.778-789, DOI 10.1002/mar.21134

 

• Member of Market Research Society since 2009 (MRS)

American University of Central Asia
7/6 Aaly Tokombaev Street
Bishkek, Kyrgyz Republic 720060

Tel.: +996 (312) 915000 + Еxt.
Fax: +996 (312) 915 028
AUCA Contacts